Why Students Need To Do Marketing Internships & Why Employers Should Offer ThemBy Lucy Harris, Intern at Kai CommunicationsBenefits for the intern There are many ways students can gain valuable experience by participating in marketing internships. Students can benefit from the application of theoretical knowledge learnt through their studies to real-world situations, which helps bridge the gap between learning and industry practice. One study...
Kai Communications is celebrating working with brain and behaviour specialist, neuroscientist and C-suite mentor, Dr Lynda Shaw, for 10 years! Over the years Dr Lynda Shaw has been repeatedly featured in hundreds of publications and media outlets from HR Director to The Times, BBC Radio to Marie Claire, AOL and MSN. The partnership between Kai Communications and Dr Lynda Shaw aims to...
Kai Communications Boosts Visibility of Inclusion ExpertsKai Communications is delighted to be working with renowned diversity, inclusion and belonging specialists, SEE Change Happen and has produced 130 pieces of press coverage in recent months throughout SEE Change Happen’s target media. The majority of the press coverage was in the target HR, business, training, and PA press, but also in other media including Metro...
How The Future of Digital PR is Audience CentredBy Lucy Harris, Intern at Kai Communications Digital PR is a marketing strategy that uses digital channels and online platforms to manage, protect, and enhance online reputations and brand identities to ensure they maintain a positive perception in the public eye and crucially to amplify and extend the reach to engage with target...
What Psychology Can Teach Us About The Process of Successful Online Influencing In PR By Ella Darnell At the heart of PR lies the ability to successfully influence people when communicating. The digital world in which we live means that we must come up with ways reach our audience via our screens, whether that be through written, photographic or video communication. In the...
How To Pitch To National Newspapers & 5 Top Tips!Lucy Harris, Intern at Kai Communications Learning the tricks of the PR trade can take time but it’s important to know how to get the attention of the press for all the right reasons. Here is a collection of top tips and information on how to pitch to national newspapers; looking at...